Little lessons to make your writing shine.
You are: a person who writes, a person who emails, a person who is curious, a person who likes short newsletters, or a person who wonders about words.
Small Change is a series of bite-sized lessons and stories to help you write better. You can read them below or follow along in real-time as they land in your inbox (nearly) every week.
The archives👇
Recipe for successipe
Good recipe copy is my absolute joy; bad recipe copy makes me feel like the chef is trying to ruin and humiliate me personally.
What makes an effective set of instructions?
Instructions have to be one of the most fascinating forms of writing because they are so difficult to do well and we get it wrong constantly.